Chad West: Activating an Historical and Diverse Community and Staying Accessible

Chad West:  Activating an Historical and Diverse Community and Staying Accessible

Dallas City Council Member Chad West shares his vision, the importance of accessibility, community engagement and creating a sense of place.

Season 1   |   Episode 3  |   August 1, 2019

Show Notes

Citizenship is a chance to make a difference in the place where you belong. 

Charles Handy

First a look behind the curtain.  I had the chance to see Chad West in action when our technology broke down and his tech-support partner had to switch out his laptop.  A half-hour ticked away, and I was getting antsy about having enough time for a meaningful interview.

This breakdown afforded me the gift of eavesdropping on Chad as he continued to work calmly with his assistant in the background, answering a few questions and ultimately delaying his next meeting so that we had enough time for the interview.

Chad had previously shared with me that he is a stickler about keeping commitments.  Integrity is high on his list of virtues.  I witnessed him walking his talk while also staying kind and generous with employees.  This recollection reassures me that we elected the right person for Oak Cliff and for Dallas.

I’ve included Notes from our conversation as well as Reflections + Practical  Applications, below.

Conversation Notes

First Impressions and Accessibility

  • Accessibility to constituents and clients is important to Chad and is expected for a City Council Member (CM). I experienced that firsthand when he personally answered my call and accepted the podcast interview invitation without a previous introduction.
  • To balance his extreme availability, he’s sure to bake downtime into the end of his day for reading or other solitary activities.

 Balancing the Whole and Parts

  • I wondered about competing commitments between District 1 (D-1, our district) and the City’s vision and goals. (There is a natural and constant flow of attention and resources to various elements of any healthy system or organization – just look in nature!)
    • A CM has to stay connected with what the voters want and move the city ball forward.
    • Unique challenges of D1: we’re one of the oldest neighborhoods in Dallas with the original street grid, old infrastructure and tons of new development.
  • Importance of public engagement:
    • Chad’s goal is to make sure people understand the issues, agendas, and plans by communicating in eye-catching ways, i.e. graphs, pictures, maps.
    • On the flip-side, neighborhood feedback is very important when trying to encourage developers to include pedestrian & neighborhood-friendly elements in their projects.
    • The CM has a more powerful influence with developers and at City Hall if citizens are engaged and vocal at meetings.
    • Engagement also poses challenges. People will question Chad, and rightly so.  While this creates more work, lack of engagement causes a neighborhood to lose its character.
    • Chad is working to build trust in lower-engagement neighborhoods by attending non-city events and getting to know the neighbors so that they, too, are able to influence their future.
  • Building relationships and trust with other Council Members is super important for moving both the city and individual districts forward.
    • Chad expects to visit other CM districts and learn about their vision and challenges
    • He will invite other CMs to visit D-1 to experience ours

Holding the Vision and Integrating Thought Leadership

  • Chad embodies the excitement of seeing 10 – 20 years of planning come to fruition in Oak Cliff and the Bishop Arts District.
  • Oak Cliff is a gem with 100-year-old street-car informed grids and adjacent neighborhoods. Bishop Arts is a great example.
    • In the plans: Oak Farms, a mixed-use development with workforce housing, market-rate housing, retail, and plazas.
    • Two major streets will be repurposed. The new streetcar between downtown Dallas and North Oak Cliff, pedestrians and bicycles will be routed to one street, with cars on the other. This will improve safety and accessibility.
  • D Magazine’s New Urbanism edition included an article by Oak Cliff resident and Urbanism expert, Patrick Kennedy: Bishop Arts Can Be a Model for Southern Dallas Development
    • We’re 10 years in with great success and a positive trajectory.
    • Extensive meetings with neighbors are ongoing regarding plans for their neighborhoods. They are almost unanimous about wanting to bring new life to old centers (formerly streetcar stops), but there is concern about parking, overflow, traffic and the intense usage experienced in Bishop Arts.
    • NIMBY – Not In My Backyard
    • Its critical to have good public input and dialogue with neighbors in the area.
    • Complete Streets
      • Urban design with a focus on the people who live in nearby neighborhoods rather than how to move traffic through quickly. The design includes commercial and retail on both sides, pedestrian and bike safety, traffic safety.
      • There’s a focus on preserving single-family neighborhoods; once you take them down you can never get them back.
    • More trail expansions are in the works, linking people with parks.
    • There’s an opportunity to develop the eastern section of D-1 with more corporations, bringing jobs to the area so that people don’t have to leave the area to go to work.
    • A strong sense of place is being ignited.

 

Reflections + Resources + Practical Applications

I’ve included notes that expand past the conversation with Chad.  The intent is to give you an opportunity to dig a bit deeper into your own way of relating and leading – at all levels.  Tools and articles are included to help you move from earphones to application.  

First Impressions, Accessibility and Limiting beliefs

  • What first impression do you make? Do people feel seen and heard when they walk away from their interaction with you?
  • I was reluctant to reach out to Chad because I thought he would decline or simply ignore my call due to his busy schedule and lack of relationship with me.
    • Where are you limiting yourself by not extending?
    • To whom do you need to extend?
    • What are you concerned will happen if you make contact and it is either not returned or rejected?
    • What is the consequence of remaining quiet?

Encouraging Engagement and Being Challenged

  • How are important decisions communicated in your organization? Are they interesting and clear so that employees and stakeholders understand the impact and action they need to take?
  • How do you skillfully engage your stakeholders when leading change? Can you tolerate being challenged?  Do you build in time for thoughtful input and are you open to changing direction based on this input? Do you expand engagement past the ‘usual suspects’ that typically agree with your opinion?
  • Speed and ease are often preferenced over stakeholder engagement. The sheer amount of current work, ‘incoming’, and shareholder and time pressure make thoughtful engagement difficult. Strategic prioritization of initiatives and tasks can help clarify and reduce noise.   Here are a couple of prioritization tools.
  • I was reminded of the Gallup 12 Employee Engagement Survey used in many organizations while Chad described the challenge and payoff of engaging neighborhoods. There seem to be several similarities between engaged employees and engaged citizens.  How is your organization assessing engagement?
  • I’m also reminded of my first interview with Jennifer Touchet and the importance of power mapping and neighborhood engagement.
  • As a stakeholder – citizen, voter, employee – how are you investing your time and energy to give input in ways that can positively influence an outcome (rather than staying on the sideline)?

Building Trust and Relationships

  • How often do you reach across the aisle or across the organization chart to truly understand your colleague’s world?  It’s likely that your work processes and products, whether it is financial, sales, operations, or HR, directly impacts them.  How often do you take a walk in their neighborhood?
  • The Trusted Advisor’s Trust Equation is a helpful way to consider trust and the components of trust. Here are links to an explanation of the Trust Equation and the Trust Equation itself.

Holding a Long-Term Vision

  • Notice the vision for District 1 has been unfolding for 10 – 20 year. The article, A Call for Long Term Capitalism is insightful and compels is to look past quarterly earnings and other short-term metrics.  We’re challenged to become ‘decaders’.
  • How do you and your organization stay committed and aligned to a long-term vision? What rhythms and structures have you created to support this vision?

After listening to the interview and reading the notes, I wonder what your takeaway is?

Thanks for tuning in, and I’d really love to hear from you!

Take good care,

LeeAnn

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Meaningful Work at Good Space: David Spence

Meaningful Work at Good Space: David Spence

Meaningful Work at Good Space: David Spence

David shares his thoughts on meaningful work, spotting talent and the complex topic of gentrification. He riffs on developing real estate by reinvigorating beautiful old buildings and how a community developed an independent spirit.

Season 1   |   Episode 2   |   July 19, 2019

Links

Good Space

Complex v Complicated – A Quick Read  Smart Leaders Know the Difference Between Complex and Complicated

Complex v Complicated, including the Cynefin model; not-so-quick! A Leader’s Framework for Decision Making

Polarity Management Summary

James Clear and Atomic Habits

 

Show Notes

Good work, done well for the right reasons and with an end in mind, has always been a sign, in most human traditions, of an inner and outer maturity. Its achievement is celebrated as an individual triumph and a gift to our societies.

David Whyte

Crossing the Unknown Sea

These aren’t typical show notes.  They’re more than a recap.  As I listen back to interviews, I connect the conversation to concepts, models and tools that I use in my coaching and consulting work at Rise Leaders.

My first several podcasts are interviews with people living and taking on leadership roles in Oak Cliff, a community just south of downtown Dallas.  My husband and I were attracted to this area because of the ideals we witnessed being implemented and how the community was revitalizing.  There’s a spirit and energy here that is palpable.  And a very strong sense of community.

David Spence is a commercial and residential real estate re-developer here.  His specialty is the meticulous re-imagining and re-constructing of beautiful old spaces.  If you are familiar with the area, Lucia and Dude, Sweet Chocolate are located in the Bishop Arts Building, his very first project.  This is also where the Good Space office is and where we held our interview.

David’s background and credentials include Peace Corp work in Guatemala, an MBA, a law degree and a love (and talent) for fixing up old things.  This type of intellectual horsepower, paired with a commitment to community, is not uncommon here in Oak Cliff.

 

The Integral Nature of Structure, Culture and Individual Capacities

  • David cites the historic flooding of the Trinity River, which often isolated the southern sector of Dallas.  This isolation required that residents develop a sense of independence and resourcefulness.  This isn’t exactly the same thing as grit, but those who built successful lives in Oak Cliff likely had it.  Even today one has to work a little harder for access to services and other basics of life when they live in Oak Cliff.

A micro example of how structure and culture shape each other:   I once had a client who wondered why no one ever stopped into her office to say hi.  She had stories she made up about the reasons why, so I suggested we meet in her office next time.  The space was filled with an imposing,  dark-wooded desk. Visitors sitting across from my client almost found themselves in the hallway.  We conspired a new configuration with the facilities team to create a welcoming space with a smaller desk and a small round table with a candy dish in the middle.  Very quickly the visitors came!  Architects take into account the flow of human energy as they design spaces.

A Complex Perspective

  • David shares experiences and opinions on balancing progress and preservation and on gentrification. These are complex topics, as opposed to complicated ones.  Knowing the distinction is important if your desire is to make lasting change.

I’ve included links to two articles on complexity.  The inc.com article is a quick read, the hbr.com article is longer with several additional links to follow.

  • Progress and Preservation could also be studied through Polarity Management. In short, two positive outcomes (here, progress and preservation) are seen as opposites that can be managed rather than considering them as either/or.  The intent is to maximize the positives of each pole and minimize the negative.

Meaningful Work

  • I botched the question about dumpster finds during our interview.  The original sentiment was not about dumpster diving but of repurposing discarded items.  As a kid, David would create useful items, like lamps, out of trashcan finds.  He has always been able to see new uses for old things. Today it’s buildings – and he’s really good at it!

Our long-time interests and passions are often clues to our purpose. Have you identified yours?  How does it get expressed?

  • David’s father was “missional” regarding his work and his grandmother instilled the idea of work as being “righteous” – that it should mean something. David shares that he finds great pleasure in identifying talent and helping people find their groove. He is also an active community volunteer.

How do you feel about ‘meaningful work’, and do you have it?  How do you expand your focus and energy beyond your goals and tasks, to include elevating others? Do you find ways to invest in a community of which you are a member? 

Illustrations of David – What happened before recording…

A Productivity Tactic

David showed up for our interview in bright white painter’s pants.  After a bit of ribbing, he explained that wearing white is a strategy he uses when he needs to stay off of job sites.  He’s very hands’ on with his work and doesn’t love being in the office.  This day he had a lot of loose ends to tie up before a short vacation so he wore clothes appropriate for the office, not for job sites.  This tactic is supported by positive habit and productivity gurus.  James Clear, author of Atomic Habits, offers several articles on his website for creating positive habits.

Other examples of structuring your work or environment to stick with your plan:

  • Make your bed first thing for an early feeling of accomplishment and momentum.
  • Sleep in gym clothes and place your gym shoes and socks next to your bed so that you wake up ready for exercise (I actually know people who do this!).
  • Reward yourself for completing tasks you resist. One of my clients made a deal with himself that he could leave work early to watch his daughter practice gymnastics once he completed work he had been procrastinating (annual performance reviews). He did this again and again until all reviews were complete. The joy of watching his daughter,  joined with the feeling of accomplishment has made this approach a winning formula for him.
  • Burn the Boats tactic: an extreme tactic that leaves you with either no escape or very unpleasant consequences. I heard one story where a woman trying to quit smoking cigarettes gave her friend a large sum of cash to hold.  If she didn’t quit, her friend was to donate the money to a cause she hated (in this case a white-supremacist group).

Stakeholder Orientation

Before we started, David made a quick call to a residential neighbor of one of his commercial tenants, a small, thriving bar on West Davis Street. The tenant’s lease is coming up for renewal and before he renews it David wants to make sure they are good neighbors.  Parking can be an issue in Oak Cliff and the resident tells David that sometimes the bar customers infringe on his property with their parking choices. David offers to yellow-stripe the street so that this doesn’t continue to happen.  This gesture serves everyone:  the neighbor, David and his tenant, the thriving bar.  David is a master at tending to his stakeholders.

It’s a good practice to be consistently aware of those whom your business impacts through stakeholder mapping.  Most all businesses have the following stakeholders:  customers, employees, community, environment, shareholders.  Adding vendors and regulatory agencies is a common practice.

 

After listening to the interview and reading the notes, I wonder what your takeaway is?

Thanks for tuning in!

LeeAnn

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Jennifer Touchet’s Visionary Leadership

Jennifer Touchet’s Visionary Leadership

Jennifer Touchet’s Visionary

Leadership and Creating A

Win-Win-Win

Season 1 of Rise Leaders Radio is focused on a unique type of entrepreneurial leadership that happens in Oak Cliff (Dallas, TX) at the community, business and civic levels. Jennifer Touchet kicks off the storytelling by sharing how Twelve Hills Nature Center was envisioned, fought for and created by the community. It’s a story of win-win-win with a variety of stakeholders, shared vision, positive politics and power.

Season 1   |   Episode 1   |   July 5, 2019

Show Notes

Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.

– Margaret Mead

I begin Season 1 by interviewing Jennifer Touchet.  She played a pivotal role in saving a parcel of land that was slated for re-development at the end of the street where I now live.  I was not expecting to learn such deep and transferrable lessons from her.  I knew by reading the donor names and invocation inscribed in a rock at the entrance of Twelve Hills Nature Center that a significant effort had been undertaken and that someone(s) had been in charge. Jennifer shares wisdom that is useful for anyone, anywhere, leading change.

EASTER EGG ALERT!  Stay tuned to the end of this episode to hear my visit to Seedschool, a small school that convenes weekly at Twelve Hills in a converted bus named Matilda.  The owner, Jennifer Stuart, is another Oak Cliff Hero.  You’ll be delighted by sounds of children learning!

I’ve provided tips for effectively leading change and communicating based on our interview.  There are a few links for templates and additional exploration.

Take-aways from our conversation:

  • Use a communication style that invites other perspectives. Notice Jennifer’s language, her style of communication.   She ‘owns her own statements’ by clearly identifying her feelings and opinions and doesn’t assign them to everyone involved.  She doesn’t claim her experience and understanding of the situation as fact. This way of speaking makes space for other perspectives and doesn’t create a line in the sand.   She is signaling her openness to being challenged and to hearing other thoughts as well.  It says, ‘I feel this way but you may feel different.  And that’s ok.’  Language is important.
  • Acknowledge that there are multiple stakeholders.  Know who is being affected by your ideas and actions.  Make it a point to understand what they care about. The intent of a multiple stakeholder orientation is to create situations where everyone wins.  If you’re interested in exploring the multiple stakeholders for your organization, I’ve included a worksheet. For examples of for-profit stakeholder maps, look here.
  • Understand where the power and influence are and who has it through Power Mapping when you’re leading change. You can use the stakeholder map, above, to start.  A more complex map will indicate relationships and degrees of power and influence.  Note:Jennifer did not use a specific tool.   Understanding power structures is foundational in social change AND the same concept can be used when positive change is desired in any environment, including business.  A group wishing to improve culture, or initiate policy or process change, for example, could use these same concepts in a business or across an industry.
  • Start with a shared vision and let it evolve.  The organizers were very clear they wanted something that the whole community could enjoy.  That was their core vision.  They let the details evolve over time as they engaged with various experts and spoke with their stakeholders.  Often when creating a vision, whether organizational or individual, we’re instructed to get specific.  There is real value in letting it unfold as more voices and thus more possibilities get integrated.  Note:  I found this article on creating a shared vision within a business context.
  • Use inclusive strategies to widen the circle and increase engagement. The organizers for Twelve Hills used listening as a core strategy.  They explored who was currently using the land and who might.  Who would be impacted by how the land was used?  Then they co-opted relationships and structures that were already in existence to collect those voices:  neighborhood associations, churches, schools, etc., and made sure to have Spanish speakers present in meetings so that everyone’s voice would be included.
  • Adopt a ‘win winner take all’ core belief.  Lack of willingness to negotiate might mean empty hands at the finish.  It may also set a negative trajectory for critical relationships for years to come.  Be willing to imagine how everyone concerned can win.  In the case of Twelve Hills, three big categories of stakeholders won:  the community, the school district, the residential developer.  Each of these stakeholders have sub-categories that overlap creating exponential wins!
  • Consider that there are no permanent enemies and no permanent allies.  People and relationships are dynamic and flexible.  We change our minds. Be willing to be influenced and expand your own perspective.  Labeling and pigeon-holing people tends to limit possibilities for positive outcomes and ongoing collaborative relationships. This consideration seems to be sorely missing in today’s political and social climate.
  • Commit for the long term.  To put the Twelve Hills effort into perspective, Jennifer gave birth to three children while leading this project.  She considers Twelve Hills her fourth child, and rightly so! It was important, too, to have someone with experience to provide the voice of hope and keep the vision in front of them.  Even when they realized they wouldn’t achieve the full vision, they stayed in the game and we now have a significant slice of nature enjoyed year round by hundreds of humans.

Follow Twelve Hills Nature Center:

Website

Facebook

Instagram

Follow Seedschool:

Website

Facebook

Instagram

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Launching Rise Leaders Radio – Starting Close In

Launching Rise Leaders Radio – Starting Close In

Launching Rise Leaders Radio – Starting Close In

Rise Leaders Radio is a podcast about Exemplary Leadership. Season 1 highlights leaders in Oak Cliff, a community just south of Downtown Dallas, TX. The land itself has fostered a sense of independence and built resilience and resourcefulness in its citizens; the business and community leaders amplify this. I interviewed several people that tell different stories of leading in Oak Cliff.

Season 1   |   Episode 0   |   3:26 min   |   July 5, 2019

Show Notes

Rise Leaders Radio is a podcast focused on Exemplary Leadership. The following statement pretty much sums it up:

At its very essence, leadership is a calling to serve.  In a world increasingly at risk, leadership is a vocation that can link diverse people from all walks of life to create remarkable achievements.  As such, leaders play a key role in designing a thriving future for all who inhabit this beautiful planet.

Bob Anderson & Bill Adams

Scaling Leadership:  Building Organizational Capability and Capacity to Create Outcomes that Matter Most; Wiley, 2019

 

It feels very appropriate that I launch Rise Leaders Radio with a season focused on movers and shakers in Oak Cliff.  This part of Dallas, situated just south of downtown, drew me in like a magnet.  My husband and I read about projects and movements initiated by citizens, business and civic leaders in this part of the city and couldn’t get here fast enough.  Independence and resourcefulness fueled by passion and intelligence have made living here an ongoing lesson in leadership.

I hope this first season, focused on local leadership, inspires you to appreciate the risks people in your own neighborhood or organization take.  Financial investment is only one type of risk.  People who take bold steps to actualize their ideas also invest precious time and energy and open themselves up to scrutiny and criticism because not everyone will agree with their ideas. If you are one of these committed citizens or business leaders, thank you for putting yourself out there.

 As this Trailer is being edited and published, I am about halfway through my interviews.  That’s why you only hear four voices in the trailer, in addition to mine.

A heartfelt thanks go to those that raised their hand to go first and be a guest on the first season.  Through these interviews and communication afterward, I’ve had the privilege to deepen my relationship with several of them and hope to circle back to discuss the amazing things I’m learning from and about them.

 

So far on the show:

Jennifer Touchet and the vision for Twelve Hills Nature Center, bonus interview with Jennifer Stuart, founder of Seedschool

David Spence owner of Good Space

Chad West, Dallas City Council District 1, and Chad West Law, PLCC

Jacqui Bliss and Renee Reed, owners of Anytime Fitness Dallas (Bishop Arts)

Christian Chernock, founder of Christian Chernock Properties (promised)

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Visionary Leadership Keeps a 100-Year-Old Mission Relevant

Visionary Leadership Keeps a 100-Year-Old Mission Relevant

Visionary Leadership Keeps a 100-Year-Old Mission Relevant

 

Jennifer Bartkowski, CEO of Girl Scouts Northeast TX

Innovation, strategic thinking, and execution are marks of Jennifer Bartkowski’s  leadership. She invests these talents as CEO of Girl Scouts of Northeast Texas (GSNETX), and in collaboration with strategic partners, is transforming the Girl Scout experience. Jennifer is committed to making Girl Scouting a path to success for all girls. Her passion and visionary leadership are changing the game for GSNETX.

Staying relevant in a constantly changing world is daunting. As organizations age, their appeal often grows stale and without significant revitalization, they risk demise. Jennifer is accomplishing what has eluded countless leaders: she is bringing new life to a century-old organization to meet the demands of contemporary challenges. And she’s doing it while staying true to the Girl Scout mission: To build girls of courage, confidence, and character, who make the world a better place.

Building on the Mission

“We asked ourselves, What else can we do with this strong foundation?  Our answer: we can get girls excited about STEM (Science, Technology, Engineering, and Math). We can get them excited about financial literacy and how it makes more things possible as they grow up. We can teach them about healthy living and healthy relationships and other skills required to be healthy adults. We can teach them about the outdoors. It’s fresh and exciting!

“One of the challenges of Girl Scouting is that we’re 105 years old.  It’s a blessing and a curse.  People know us for cookies, camps and crafts.  We are all of these things and we’re proud of them.  And we’re so much more today – the organization has been going through a real transformation.

“For six weeks of the year, Girl Scouts is cookies.  Every single girl owns their own business where they develop important skills like decision-making, goal-setting, financial management, and business ethics.  This experience creates a powerful foundation to build on.

“We are also camp, which is so critically important today.  This generation of kids is the first to grow up almost entirely indoors.  We have a proven history of teaching leadership at camp better than anywhere else.  (Note:  Girl Scouts founder Juliet Gordon Low purchased land for camping before investing in a physical building.)

“And yes, we are crafts.  Girl Scouts has always been about fun and creativity and we intend to keep offering what the girls enjoy.

We are taking all that is foundational and setting it on its edge.”

Women, Technology and Girl Scouts

In 2010, Texas Instruments (TI), a Dallas-based global technology company, approached GSNETX, asking them to be a partner in solving a business challenge: A significant talent shortage in the fields of technology and engineering is predicted by the year 2020. Girls are less likely to go into technical fields and TI would like to change that. TI has long been committed to diversifying the workforce and has been a champion of developing and promoting women. TI imagined that Girl Scouts could offer years of positive STEM experience all the way through high school, shaping their desire to pursue STEM degrees in college. A K-12 STEM Engineering badge was the first accomplishment of the partnership.

Texas Instrument’s offer also fits with Girl Scouts’ commitment to the development of leadership skills in girls and young women. Their curriculum, driven by the earning of badges, provides experiences that develop confidence, critical-thinking, and problem-solving skills and encourages the pursuit of challenging goals.

The STEM Center of Excellence at Camp Whispering Cedars

The timing was auspicious. Alongside the initiative with TI, GSNETX was taking a strategic look at their physical properties. A decision was made to unite the new STEM initiative with an investment in Camp Whispering Cedars, a gorgeous property in southern Dallas. That is how the STEM Center of Excellence at Camp Whispering Cedars was conceived.

Jennifer’s visionary leadership and passion for girls energized a campaign that cast a wide net across the business, academic, cultural and philanthropic communities. She invited them all to take part in giving local girls from all walks of life fun, hands-on experiences with STEM. The community responded with a resounding YES!  A sample of collaborators joining TI in this innovate effort (so far): the University of Texas at Dallas, the Perot Museum of Nature and Science, the Dallas Arboretum, and many very generous donors. Other business partnerships are emerging and they’re eager to make this vision a reality. (Read about Capital One’s boost!)

STEM Highlights at Camp Whispering Cedars:

  • The telescope-equipped Moody Observation Tower is a place for girls to get high above the trees to study astronomy and sleep under the stars. They will also experience themselves as part of something much bigger.
  • Girls will learn underwater robotics when they’re not swimming in the on-site swimming pool.
  • Rockets will be launched, archery skills honed, walls will be climbed and girls will zip-line above the largely un-groomed, wide-open spaces so many kids no longer have access to.
  • A GeoScouting app already guides girls on their hikes through the beautiful escarpment, learning about rocks, plants and the geologic formation of Camp Whispering Cedars.

A Virtuous Cycle

Jennifer, the GSNETX team and their award-winning Board of Directors have created a cycle of contribution and benefit that is acting as a flywheel, reinvigorating itself with each accomplishment.The obvious benefactors are the young women who will experience STEM in an environment that only Girl Scouts can provide: an outdoor, all-girl setting, infused with leadership and life skills. These young women will be primed to follow degree programs leading to a job market hungry for their capabilities.

Local tech businesses will enjoy an enlarged and diversified pool of female talent ready for work for the foreseeable future.

Enrollment in engineering and other STEM-related university programs will increase. The more girls who enter programs with a flourishing peer group, the more will persist and complete their STEM degrees.

The City of Dallas is also a significant benefactor, and Jennifer is “proud to be a part of Mayor Mike Rawling’s Grow South initiative. Girl Scouts is investing $13M in 92 acres of the most beautiful land in Dallas, and we’re happy to be a part of the city’s priorities.”

Also promising is the role Girl Scouts can play in positively impacting race relations. At camp and in many troops, girls are playing, sleeping and learning next to girls of racial, ethnic and religious backgrounds different from their own. Their parents are also interacting with each other for a common goal: to prepare their girls for a bright future.

Innovation in Girl Scouts Delivery: Making the Experience More Accessible

A limiting factor for the number of girls able to participate in Girl Scouting is the number of troop leader volunteers. GSNETX is experimenting with new ways of delivering Girl Scouting: “We’re piloting a partnership with a few DISD elementary schools and exploring possibilities with KIPP schools as well. We’re actually going in and helping the teachers understand the Girl Scouts leadership experience, and enabling them to deliver Girl Scouting to girls at their schools. Those girls are using our STEM Center as a field trip space and becoming Girl Scouts in the process”. Solar Prep, an all girl’s STEAM (A is for Arts!) school in southern Dallas is calling itself a Girl Scouts school. 100% of the students there are Girl Scouts. It’s a new model.

“Finally, we’re piloting a way to make the space available to girls and boys in schools in the southern sector of Dallas for field trips. These schools don’t typically have the revenue to send their students to expensive camps in East Texas. Camp Whispering Cedars is a short bus ride away which gives them access to a 21st century STEM Center and an incredible outdoor space.”

A CEO Exemplar

Jennifer speaks from experience about the impact of Girl Scouting:

“I was a Girl Scout myself through ninth grade and earned the Silver award. Girl Scouting is a long tradition in my family:  my three sisters and I were led by my mother and she was led by her mother.  My daughter is a Girl Scout and I volunteer with her troop. Through Girl Scouts, I got to try new things and have experiences that I wouldn’t have had otherwise. I was the oldest of five kids and we didn’t have a lot of money, so every winter I worked hard and sold cookies so I could go to camp for two weeks on my own. I got to be my own person and meet new friends. As I got older I went on destination trips and got to do really cool stuff.

“Between Girl Scouts and competitive swimming, I learned leadership, teamwork, time management and how to work hard and be competitive. Girl Scouts opened doors for me and I’m passionate about making sure that girls from all walks of life have access to the Girl Scout leadership experience and programming. It can be transformative.

“We’re all on a leadership journey: me, all of our staff, and of course the girls. My entire life and career have led me here, building the skills the organization needs now.  And I’m being challenged to develop new ones all the time!  I believe we are doing this work on purpose. We’re leaving a legacy for the future by building on an amazing foundation for Girl Scouts of the 21st Century and beyond.”

For Reflection:

  1. Is your mission clear enough to guide strategic decisions?
  2. How can your legacy products and services be delivered in new ways that fit the current environment?  Explore out-of-the-ordinary ways that your mission can be accomplished.  (GSNETX paired camping with STEM)
  3. Who are your stakeholders?  How can you partner with them for win-win outcomes? (Consider the innovative partnership between TI and GSNETX)
  4. Do you feel on purpose with your vocation? Are you passionate, engaged and creative in your thinking?